Challenges
The Neon Museum faced a series of challenges that demanded innovative solutions. Creating compelling branded campaign imagery while adhering to budgetary limitations required a strategic approach. The need to devise distinct campaigns to drive both general awareness for ticket sales and increased membership purchases posed a multifaceted challenge. Additionally, there was a need to improve the organic presence to the website by overhauling the technical functionality and reevaluating its content strategy.
Mission
When we tackled the Neon Museum’s campaign needs, we thought creatively. We partnered with AI tools that helped us craft original campaign materials without the need for expensive photoshoots. This approach allowed us to blend the Museum’s authentic, historical vibe with modern marketing strategies. We also created an earned media strategy to grow The Neon Museum’s online presence to its website and Google Business Profile with a custom-tailored SEO and content marketing strategy.
Victories
The outcomes of our collaboration with the Neon Museum were nothing short of triumphant. Our tailored approach, combining creative innovation with AI technology, left both our team and the client elated. The client’s enthusiasm and satisfaction were palpable as they witnessed our AI-generated images seamlessly transform into captivating programmatic and social banners. Not only did this achievement underscore the effectiveness of our strategy, but it also demonstrated the power of leveraging AI to achieve remarkable results in a cost-effective manner.
Results
When we tackled the Neon Museum’s campaign needs, we thought creatively. We partnered with AI tools that helped us craft original campaign materials without the need for expensive photoshoots. This approach allowed us to blend the Museum’s authentic, historical vibe with modern marketing strategies. We also created an earned media strategy to grow The Neon Museum’s online presence to its website and Google Business Profile with a custom-tailored SEO and content marketing strategy.
+25%
PAGE 1 RANKING KEYWORDS
+21%
total ranking keywords
+9.24%
ORGANIC SESSIONS
+5%
ENGAGEMENT RATE
